Barber shop SEO and paid ads pricing, posted like a price board
The price board by a mirror lists a line and a figure, and no one has to ask twice. This page posts our work the same way: a ladder of search plans, a short row of ad plans, and one item that sits off our board entirely, the click money the ad platforms collect for themselves.
Go straight to the four search plansScroll on to the ad plans, where Meta Ads (Facebook and Instagram), Google Ads and Bing Ads (Microsoft Advertising) are priced by how many run together
Four search plans, from the lone chair to a shop with many doors
Common to all three search tiers
- A first pass through the shop’s website and listings, ahead of any new page going live
- Google Business Profile cleaned up, with copies of the shop listed elsewhere merged or closed
- A routine for asking regulars to leave a review, with drafted replies waiting for the owner’s nod
- A written profile of the shop, so AI assistants describe it as you would
Silver
$1,495/month
Search work for the shop whose website is already live.
- 25 landing pages a month, pointed at your services and at the nearby neighborhoods
- 4 Strategic Content Assets, written about your shop each month
Gold
$2,495/month
Silver’s search work, plus a shop website that we assemble and look after.
- 50 landing pages a month, stretching across more services and more neighborhoods
- 8 Strategic Content Assets, written about your shop each month
- A website for the shop: we write, design, host and edit itStruck from your total
Platinum
$3,495/month
The widest search coverage, for an owner with several chairs or several doors.
- 100 landing pages a month, spanning each service, street and suburb within reach
- 12 Strategic Content Assets, written about your shop each month
- A website for the shop: we write, design, host and edit itStruck from your total
Billed monthly, no startup fee, on every plan. The platforms charge ad spend on top, to your own card, beyond the fees above.
Ad plans for the same shop wait lower on this page, under the search tiers
Ad management plans for a barbershop, one platform up to three
Underneath each ad plan
- Every ad account opens in your name, and it stays yours if we part ways
- Ad wording, keywords and call tracking are staged before the first paid click arrives
- A growing skip list of searches, so spend steers around people shopping for clippers and chairs
- Click charges hit your card straight from the platform; we bill our fee separately
- One monthly page setting spend beside rings and message forms
One ad platform
$895/month
Choose a platform from Google Ads, Bing Ads (Microsoft Advertising) or Meta Ads (Facebook and Instagram) and we operate it.
Two ad platforms
$1,595/month
Any two out of Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram) running side by side.
Three ad platforms
$2,295/month
Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram) all running for the shop together.
Billed monthly, no startup fee, on every plan. The platforms charge ad spend on top, to your own card, beyond the fees above.
How a barber shop reads this price sheet before the first call
Every figure above is a monthly fee for labor: pages written, a listing tended, accounts run, a month-end sheet delivered. The tiers of barbershop SEO build on each other, so Platinum holds everything Silver does at a larger scale. The ad plans differ by nothing except the platform count, and a shop can read up on each one through Google Ads and its two siblings.
Keep the click money apart in your head. When a shop runs ads, each platform runs its own tab against the shop's card, and we never see that tab. We invoice our own fee separately. On the day a plan begins, nothing is owed for starting, and no paper commits a shop to a stretch of time. The owner who wants out simply stops the next invoice.
A price describes work, never a forecast. Nothing here says what a plan will bring in, and a bigger tier simply carries more pages and written pieces, with no promised shift at the front counter. A shop whose website already exists can flip the toggle on its Gold or Platinum card, which strikes the website lines; the figures shift to match. The services page explains who each line is cut for, whether that is SEO for barbershops or ads beside it, and the contact page is where a plan gets chosen.
Four questions about the figures on the price board
Which seven plans can a barbershop pick from?
Search runs Platinum $3,495, Gold $2,495, Silver $1,495, plus the $495 starter. The ad side reads $895 with one platform running, $1,595 with a pair and $2,295 with the trio. Every figure is monthly.
When ads run for a barbershop, whose card absorbs the click charges?
The shop's own. Each platform bills it directly, which keeps the click money out of our hands. Our monthly figure above is a different charge on a different invoice.
Does a pricier plan promise a busier shop?
No. What rises with the tier is the monthly output: its landing pages, its written pieces and, starting at Gold, a managed site. Whatever the price, nothing is promised about the front counter.
What shifts for a barbershop that already owns a website?
Silver was built for that case, so it holds no website. Gold and Platinum list one, and the toggle on their cards strikes it for a shop whose site is already live. Read more on the search work page.
Ask the CEO which line of the price board fits the shop
Mention the number of chairs and whether the shop has a website. That is enough to choose a tier.
Which services go up on the board first?
Mention the haircuts and other services you most want found, the blocks your shop draws from and any neighborhood sites that already link to it. Leave customer names and booking details out of the note.
The next chair is yours to fill
Jot a few lines on the shop and its blocks, and our CEO will take a call to cover what to try first in search and in ads.
Month to month, with ad money paid only to the platforms.